The post B2B and B2C customer segmentation analysis: your guide to consumer loyalty appeared first on Ms. Career Girl.
While the internet has undoubtedly been a boon to many businesses, connecting them with customers across the globe, there’s been a definite downside for many. Thanks to the internet we’re now living in the Age of the Customer, where customers not only have more options than ever when it comes to where to spend their money, they also have the soapbox of social media on which to complain about subpar customer service.
For organizations that use the right strategies and tools, however, the internet can swing back to being nothing but a bigtime business benefit. Customer segmentation is one such […]The post B2B and B2C customer segmentation analysis: your guide to consumer loyalty appeared first on Ms. Career Girl.